MedIQ / Use cases

Built for pharma, consumables & med-tech.

MedIQ is particularly valuable for commercial strategy, sales, KOL and marketing teams that need to size, target and track the surgical market down to the individual hospital.

TAMBottom-up
HospitalsPrioritised
KOLsRanked
QuarterlyRe-scored
Commercial strategy

Size the real, buyable market — procedure by procedure.

Translate specialty- and procedure-level surgery volumes into a defensible consumables market, by city and hospital tier.

  • Bottom-up TAM, not analyst guess
  • Split by hospital ownership & size
  • Reconcile with internal sell-in data
Sales & Key Accounts

Prioritise hospitals by procedure volume, not by rep preference.

Rank every mapped hospital by the volume of the procedures you actually care about — and route reps accordingly.

  • Hospital-level procedure counts
  • Surgeon contactability included
  • Re-ranked every quarter
Marketing & KOL

Find the surgeons who perform the procedures that pay.

Surgeon list across all 65 cities with specialty, consultation fee and location of practice — for KOL programmes, HCP engagement and advisory boards.

  • Filter surgeons by specialty
  • Avg. fee & location of consultation
  • Links back to their hospital
An example question MedIQ answers

"Where is our next ₹100 Cr of ortho-implant revenue hiding?"

Start from procedure volumes → rank hospitals by joint-replacement count → filter by ownership (private chains) → overlay current account coverage → hand your sales team the next 200 hospitals to call.

Top ortho hospitals · by joint replacement volume

illustrative
Hospital A · Mumbai412
Hospital B · Bangalore361
Hospital C · Delhi322
Hospital D · Hyderabad255
Hospital E · Pune211

Surgeon KOL shortlist · Ortho

by fee & volume
Surgeon · cityFeeHosp
Dr. Rao · Mumbai₹2,500A
Dr. Iyer · Bangalore₹1,800B
Dr. Menon · Cochin₹1,500K
Dr. Singh · Delhi₹2,200C
Dr. Patel · Ahmedabad₹1,600F
Book a demo

See MedIQ on your category.

We'll walk you through the portal against the specialties and cities that matter most — and share a sample extract.

Request a demo →
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