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Primary research at scale
Proprietary panels and quarterly IDIs with surgeons and OT managers — the foundation of every MedIQ number.
1Lattice is a decision-intelligence firm that ships primary research at scale — MedIQ is the product expression of that work, tuned for India's healthcare ecosystem.
Pharma, healthcare, BFSI, consumer, tech and more — primary-research-first methodology.
Proprietary panels, surveys and IDIs — the raw material MedIQ's data is triangulated against.
Not a one-off study. MedIQ data compounds quarter after quarter — so your decisions compound too.
MedIQ sits on top of real, continuously-collected primary research — not scraped data or one-time studies. That's why the numbers hold up in a sales-allocation model.
Proprietary panels and quarterly IDIs with surgeons and OT managers — the foundation of every MedIQ number.
Surgery indices, productivity modelling and reconciliation — built by people who do commercial-strategy work for a living.
Every quarter the scope expands and the data self-maintains. Your decisions stop going stale.
MedIQ is built for every stakeholder in the surgical value chain — med-tech, pharma, providers and payers alike.
We'll walk you through the portal against the specialties and cities that matter most — and share a sample extract.
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